Ross Crisis Management

The bear crushed his head and tore his left eye out of socket. His wife, in total shock, grabbed her cell phone and the small flashlight from her car. Although crying profusely, she managed to call emergency personnel and describe the tragedy unfolding just feet in front of her. She choked up as her husband [...]

Power is big, money is big, but words are bigger. Look at this way, with signed warrant in hand, a $30,000 a year police officer can walk up to Bill Gates and place him under arrest. How? Because the law says he can. The law is bigger than money. The law is explained with words…think [...]

Thinking before speaking isn’t the problem. Thinking properly before speaking is. I recently met with a high-profile executive caught in the undertow of a scandal. Oddly enough, the alleged scandal can be handled. It’s his immediate response to media I had to clean up. Even saying “no comment” is a comment. It is printable, it [...]

An accusation is an explosion. The shrapnel from this explosion attaches itself to pre-existing opinions. It either validates negative assumptions about your client or upholds more honorable beliefs. One cannot properly put together a legal or media defense without understanding this. The media is a negative leaning entity. This causes greater interest in things sensational [...]

Think of all those you consider to be great communicators. Maybe a CEO, politician, or teacher comes to mind. Have you seriously considered what makes them great? Have you investigated what elements of their presentation, approach or language causes such deep mental impressions? Let me offer a few hints. Many speakers are considered great because [...]

He didn’t have to be there. That’s the kicker. The congressional hearing was called by him. There are so many lessons here as to be unbelievable. Let’s just discuss one. Sometimes Just Shut Up Clemens former trainer Brian McNamee made very serious allegations of injecting Clemens with steriods. These allegations were backed up by Andy [...]

When my neighbor couldn’t find work I knew the country had an unemployment crisis. My neighbor has a PhD in engineering. Highly skilled professionals have little advantage finding quality work today. The game has changed. Let me share one method that will save you frustration and have employers/potential clients hunting you down. Stop Looking for [...]

Has Tiger lost weight? Has he gotten shorter? I recently watched one of his tournaments and couldn’t believe it was him. It was as if a body double was playing him on T.V. – public perception is a beast. When the public is on your side you look taller and more dominating than you really [...]

This story was covered in the July 30, 2010 online version of the Wall Street Journal. Hayward seems to be most comfortable living outside the shadows of reality. The horse is dead, I won’t beat it. Instead, read the post below on how Tony Hayward could have avoided his personal crisis. www.rosscrisismanagement.com/blog/what-bp%E2%80%99s-hayward-can-learn-from-umpire-jim-joyce/

So my wife and I were traveling north on Interstate 75 leaving Florida, when we came upon an accident. Two retirees riding in a motorcycle and accompanying carriage flipped over at a high rate of speed. We were one of the first to arrive as bedlam was just settling in. Blood was everywhere. My wife, [...]